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Guiding principle definition12/4/2023 Actively balance “running the business” and “changing the business” by selecting and securing the right resources for each - they often have different needs. Inspire and assign the right people to get the job done. You are accountable for proactively addressing emerging gaps and challenges that may impact delivery.ģ: Dedicate and mobilize the right resources. You need to know where in your organization change happens and who manages the programs that drive that change. Once you have defined and clearly communicated the strategy, your responsibility shifts to overseeing the progress of implementation so that the strategy delivers results. The orchestration required to succeed in today’s fast-changing and complex business environment is enormous. You need to give equal priority and attention to delivering it.Ģ: Accept that you’re accountable for delivering the strategy you designed. You invest substantial resources, creative time, and energy in designing the right strategy. The importance of active and visible leadership cannot be overstated. Strategy delivery doesn’t just happen automatically once it is designed. The Brightline Initiative Guiding Principles:ġ: Acknowledge that strategy delivery is just as important as strategy design. The members of the Brightline coalition believe that every leader can rely on the following 10 principles to help them close the gap between strategy design and delivery. Our aim was to develop simple, clear, robust, and practical guidance. And they point the way toward more effective behaviors and attitudes, and guide the use of appropriate practices, tools, and techniques aligned with the business’s needs and challenges. They enable organizations to counter the threats to the implementation of strategic initiatives and the realization of strategic goals. They safely guide leaders and teams toward the right decisions, practices, and processes. No matter the conditions of the organization’s environment, and no matter how complex and challenging its strategic goals, its principles are permanent. They are the soul of strategy design and delivery. Practices can change, business models are disrupted, and technology evolves, but principles do not change. We view these principles as both moral rules and basic truths. The Cambridge Dictionary says that a principle can be either a “moral rule” that defines “good behavior or fair dealing,” or a “basic truth” that “explains or controls how something happens or works.” We use the word “principles” for a reason. Why are principles so important? At the Brightline Initiative, a coalition of leading global organizations, we have crafted a set of guiding principles to help leaders close the expensive and unproductive gap between strategy design and delivery. And that recipe will be more effective when it adheres to a set of core principles. But while organizational leaders understand the importance of implementation and acknowledge they must upgrade their delivery capabilities, they often struggle because there is no single true path to implementation excellence.īecause there are several frameworks for strategy design and implementation, we believe every organization needs to craft its own recipe for strategic success. In today’s highly kinetic environment, sustainable growth clearly will depend on delivering the right strategies the right way. 10 Guiding Principles for Closing the Gap Between Strategy Design and Delivery.Close the Gap Between Designing and Delivering a Strategy That Works.Harness the Power of Feedback Loops for Better Strategy Design and Delivery.Deliver a Strategy That Works by Managing Culture and Communication. What Good Leaders Do to Design Strategies That Employees Can Actually Implement.
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